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The Björn Borg Group owns and develops the Björn Borg brand. The brand’s mission is to build the #1 sports fashion brand for people who want to be active and attractive by 2019. 

The focus of the business is on sports apparel and underwear. The company also offers footwear, bags and eyewear.


Björn Borg products are sold in around 20 markets, of which the focus is on northern Europe.

Björn Borg AB is listed at Nasdaq OMX Stockholm (ticker: BORG).


AlertSec Inc. has become a specialist in cloud-managed endpoint encryption and data protection as a managed service as well as enforcing encryption compliance on third party devices. AlertSec is the easiest way to protect data stored on endpoint devices, even those owned and managed by third party service providers, by ensuring that all devices are secured through encryption.

AlertSec’s web-based services make enterprise-quality data security simple, accessible and easy to manage for all organizations; and transparent compliance checking makes encryption enforcement quick and seamless, ensuring data remains protected outside the network of secure enterprise servers.

AlertSec’s advancements in IT security build on the innovation behind Pointsec Mobile Technologies, co-founded by Mr Loevstedt in 1998. Today, Pointsec Full Disk Encryption software is used on more than 30 million laptops around the world.


Pointsec was acquired by Check Point Software Technologies Ltd in 2007.

AlertSec is headquartered in Palo Alto, California and supports customers in more than 30 countries.


Monterro is a Stockholm based investment company focusing on software and software based services in the Nordic region. The team behind Monterrohas unique operational and strategic experience combined with a strong financial background. Monterro has built and exited global technology businesses at a value exceeding 7.5 billion SEK.


The investors in Monterro are private individuals and family offices. Forty percent of the capital comes from the founding partners. This assures that the interests are aligned between Monterro, entrepreneurs and external investors.

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